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Home » Events » Akwaaba 2018: Ita Giwa to open jollof-rice challenge at Nigerian Food Culture

Ahead of this year’s Akwaaba African Travel Market, organisers have announced that Senator Florence Ita Giwa, the chairperson of The Carnival Calabar and a promoter of African Cuisine, will be the Special Guest at this year’s Jollof Rice Competition.

The culinary tourism contest will involve the three West African countries of Nigeria, Ghana and The Gambia.

Last year, 25 chefs from Ghana and Nigeria participated in the first edition of the competition.

This year, Gambia Tourism Board has nominated Mrs. Ida Cham of Yabouy Home Cooking to represent the country. Meanwhile, the Nigerian Council of Arts and Culture will be Presenting Nigeria food culture at The Nigerian Day at Akwaaba.

According to the DG Otunba Runsewe, Nigerians need to project their rich culture in different manners.

“Our very rich Cuisine is worthy of global acclaim.

What we did in Russia at The World Cup showcasing Nigerian culture to the World is the template we want to use to make the world fall in love with Nigeria and its rich culture.”

The President of the World Craft Council wants Nigerians and foreigners to visit the NCAC stand to learn more about NAFEST and other cultural events happening in Nigeria on Nigeria day, which is Sunday September 9.

This comes as Gambia Tourism Board seeks to renew their presence in Nigeria.

As part of latest efforts to increase awareness for the country as an all year tourism destination for discerning Nigerian visitors and prospective investors, the Gambia Tourism Board has announced its participation at the 14th Akwaaba – African Travel Market, with a 20 man delegate for the event to include top stakeholders in the industry to be led by the DG Gambia Tourism Board.

Earlier this year, the Akwaaba travel market team had organised the ‘Banjul Bantaba’ event with a familiarization trip to the Gambia and a high powered B2b session which showed Nigerians the amazing potentials for Touristic splendour and introduced some of the new tour operators to the destination.

The fall out was amazing with increasing requests for packages to the Gambia.

The organisers of Akwaaba Travel Market, West Africa’s largest meetings and exhibition event is excited to announce that Gambia will be participating this year after 3 years of absence from the Annual trade show in Nigeria.

In a statement signed by the Marketing Director, Gambia Tourism Board, Adama Njie promised visitors to The Gambia stand on Gambia Day an unforgettable Gambian experience.

Top hotels, tour operators and stakeholders will be attending from the Gambia.

He assured visitors a “taste of some of our national cuisine, music and multimedia presentation of the range of our trendy and exquisite resort facilities, cultural patrimony, ecotourism, exotic fauna and flora attributes throughout our beautiful country, which have earned The Gambia the acronym –the Smiling Coast of Africa.

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